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Mind the Product

Product Management

Duolingo announces AI-first strategy

Case Study

A case study : Phased approach to driving Reels production on Facebook

B2B product management

Artificial Intelligence (AI) & Machine Learning (ML)

Building Product Teams

Business Strategy

Data Driven Product Management

Digital Transformation

Diversity and Inclusion

Minimum Viable Product

OKRs

Prioritisation

Product Design

Product Research

Product Development Process

Product Ethics

Product Discovery

Product Leadership

Product Management Career

Product Strategy

Stakeholder Management

🌎 <a href="https://www.mindtheproduct.com/world-product-day/" style="color:#FFFFFF;text-decoration:underline;">Happy World Product Day!</a> Be sure to celebrate product, yourself, and your peers today! 🎉

Why great product managers think like therapists

When your product is not THE product by Emily Tate at #mtpcon London 2025

Spotify invests in non-English audiobooks, new product chief at Trainline: This week’s news round-up

What AI can’t—and shouldn’t—do for product managers

How and when to sunset features – Roni Ben Aharon (CPO, Craft.io, Booking.com, Wix)

Eira is an editor for Mind the Product. She's been a business journalist, editor, and copywriter for longer than she cares to think about.

Eira Hayward

<p>In the past month we’ve looked at why it’s so difficult to be outcome-led, the ugly truths about NPS in B2B companies, what it means to build a diverse product team, and much more besides. In case you’ve missed any of it, here’s the rundown on our most-read posts in April.</p>
<h3>3 tips to ensure a flexible product roadmap</h3>
<p>In this post Jordan Jacobi shares some tips to “help you build a roadmap that’s set up to conquer the unknown”.  She advises that you prepare your post-release workflow, because mapping out potential workflows and defining priorities can help you make decisions more quickly post launch. You should also lay out your work in a visual roadmap in order to help stakeholders and prioritise outcomes over outputs, says Jordan.</p>
<p><a href="https://www.mindtheproduct.com/3-tips-to-ensure-a-flexible-product-roadmap/" target="_blank" rel="noopener">3 tips to ensure a flexible product roadmap</a></p>
<h3>Dealing with HiPPOs and big dogs in product</h3>
<p>In this article we catch up with Randeep Sidhu, the former Head of Product for the NHS Covid 19 app, to find out what he’s doing now and hear about his strategies for being successful in companies that have little to no knowledge of product management.</p>
<p><a href="https://www.mindtheproduct.com/dealing-with-hippos-and-big-dogs-in-product/" target="_blank" rel="noopener">Dealing with HiPPOs and big dogs in product</a></p>
<h3>How to build an MVP that matters</h3>
<p>Author Robert Schlaff says that in his two decades as a product manager, he’s seen how much value agile tools can bring to software development. But he says they’re also often misunderstood and abused. Minimum Viable Product (MVP) is a powerful tool, driving production and cutting waste, but it’s often misinterpreted as “the lowest quality thing I can build.” In this article Robert shows us how he’s used the MVP process in his career and built MVPs that matter.</p>
<p><a href="https://www.mindtheproduct.com/how-to-build-an-mvp-that-matters/" target="_blank" rel="noopener">How to build an MVP that matters</a></p>
<h3>The 9 ugliest truths about NPS in B2B</h3>
<p>Senior Product Manager Paula Stürmer shares her thoughts on product managers who regularly use NPS as a metric in their B2B practices. NPS may be a widely used measure of customer satisfaction but it has many pitfalls, particularly in B2B products, she says.</p>
<p>It only provides a snapshot of the moment and doesn’t paint a comprehensive picture, she says, and doesn’t give any insight into problems. There’s also a long time lag between feedback and action, and an excellent score doesn’t mean much.</p>
<p><a href="https://www.mindtheproduct.com/the-9-ugliest-truths-about-nps-in-b2b/" target="_blank" rel="noopener">The 9 ugliest truths about NPS in B2B</a></p>
<h3>10 tips for writing good product handover documentation</h3>
<p>Abigail Lloyd has worked in product development for more than 10 years so is well placed to offer some insight on what makes good product handover documentation. Briefly, she advises you shouldn’t assume that your audience has prior knowledge of the product and that you focus on answering questions that will develop understanding. Share the good, the bad and the ugly  &#8211; such as defects and known workarounds &#8211; Abigail adds. She also suggests you link to other apps where relevant, and that you share ways of working.</p>
<p><a href="https://www.mindtheproduct.com/10-tips-for-writing-good-product-handover-documentation/" target="_blank" rel="noopener">10 tips for writing good product handover documentation</a></p>

core/freeform

Why emotional connection drives successful products: Nesrine Changuel at #mtpcon London (Google, Spotify, Microsoft)

How to thrive as an AI product manager: Aman Khan at #mtpcon London 2025 (Director of Product, Arize AI)

The key principles of PLG: Leah Tharin at #mtpcon London 2025 (Product Advisor)

Inside Amex’s mobile app redesign – Jose Quesada at #mtpcon London 2025 (VP Product, Amex)

How to structure your product org- Trisha Price (CPO, Pendo)

How to craft a product vision: Ebi Atawodi at #mtpcon London 2025 (Director of Product, YouTube)

Black History Month: Our favourite lessons from from Black Product Leaders at #mtpcon

The journey to SVP Product – 3 things to know (Shannon Scott, Airwallex)

How Superhuman built its AI-powered email search: Lorilyn McCue (AI Product Manager) – Product Unplugged

Lessons from Google Maps’ pricing crisis: Thor Mitchell (ex Google, Miro, CPO Executive-in-Residence)

Top product management reads in April

Eira Hayward

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